“Our media coverage tripled once we decided to bring TalonPR on board. TalonPR exhibited a strong understanding of our industry, and I highly recommend their services.”
Jeff Musa, former president and CEO, Cutting Edge Software
“The industry recognizes TalonPR for its effectiveness at representing mobile technology vendors and providing a valuable service both to its clients and the journalists who report on them.”
Gary Thayer, editor, MobileVillage.com
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TalonPR can work with your company in full-scale campaign mode, in which we are constantly available to seize upon opportunities to promote your company. We are strong believers in results-oriented billing structure, which guarantees that you’ll get more for your money than a flat-rate system in which you pay the same regardless of results.
We can also work with your company in short-term Product Launch mode. Ask us about our Mover, Shaker and Wave Maker options.
Whether we work together on a short- or long-term basis, here are a few of the services we will provide you:
Copy Writing - TalonPR will help you with clear, concise and consistent messages. We carefully consider the audience and write in a style that will make the most impact. Our copy writing services include press releases, brochures, newsletters (click here to find out about our affordable eNewsletters service), Web sites, company and executive profiles, articles and case studies.
Media and Analyst Relations - Most companies that receive press on a consistent basis did not receive it accidentally. They take a methodical approach that involves:
Developing company key messages
Uncovering media opportunities
Distributing key messages
Building relationships
Perpetuating momentum
We work closely and persistently with the media and analysts that cover mobile technology, from grassroots user groups, to enthusiastic bloggers and product reviewers, to mainstream journalists.
Communications Planning - The success of any campaign begins with an effective plan. We take an outsider's perspective when creating plans to achieve long-term, sustainable success.
Tradeshow Support - It's no secret that participating in most tradeshows is an expensive venture fraught with unknowns. One of your goals for a successful tradeshow should be to attract as many influential reporters and analysts to your booth for product demonstrations. How do you get them there? TalonPR can "work the room" on your behalf, identifying journalists or analysts who follow your product sector and compel them to pay you a visit.
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